Seven-Up Bottling Company Ltd (often called Seven-Up Bottling Company or SBC), one of Nigeria’s oldest and largest soft drink manufacturers, is recruiting for a Regional Sales Manager.
See application guidelines, including responsibilities, and requirements for the position of Regional Sales Manager at Seven Up Bottling Company.
Also see: Safety Officer at Seven Up Bottling Company
Quick Summary of Regional Sales Manager at Seven Up Bottling Company
| Company | Seven Up Bottling Company |
| Category | Job |
| Job Type | Full time |
| Job Title | Regional Sales Manager |
| Location | Enugu |
| Experience: | years |
| End Date: | 27th March, 2026. |
About Seven Up Bottling Company
Founded: Mohammed El-Khalil conceived the organization in 1959, and operations began on October 1, 1960, the day Nigeria declared independence.
The headquarters is in Lagos, Nigeria.
Ownership: Originally listed on the Nigerian Stock Exchange, it eventually became privately held following an acquisition by the founder’s family investment arm.
Industry: Beverage manufacture and distribution.
Products: SBC manufactures and distributes some of Nigeria’s most popular drinks, including
- Pepsi
- 7Up
- Mirinda
- Teem: Mountain Dew H2oH!
- Lipton Iced Tea
- Supakomando Energy Drink
- Aquafina Premium Drinking Water
Job Brief
The Regional Sales Manager is to ensure effective and efficient management of sales operation through prompt order generation and delivery of products to customers. They are to ensure safety and judicious use of company properties in the sales department.
Responsibilities of Regional Sales Manager
- The Regional Sales Manager is responsible for leading the sales and distribution strategy for products sold through Distributors and other customers within the assigned territory.
- Build and maintain strategic partnerships with customers and drive customer satisfaction through superior service and execution.
- Achieve agreed distribution level of all SBC products and surpass KPI targets within assigned territory.
- Drive total profitable growth in accordance with both long range and annual sales plan.
- Assist in the delivery of key business metrics (i.e. Category Share) in a manner that is consistent with the strategic direction of the business.
- Handle a large sales team & develop them by building right skills through coaching & motivating them so they have appropriate sales capability to deliver their objectives.
- Grows level of customer satisfaction, maintains win/win business relationship, and ensures effective communication with all key buying influences.
- Prepare and review the annual budget for the area of responsibility
- Analyze regional market trends and discover new opportunities for growth
- Address potential problems and suggest prompt solutions
- Suggest new services/products and innovative sales techniques to increase customer satisfaction
Requirements
- B.Sc Degree / HND in Sales, Business Administration, or relevant field
- Minimum of 7 years beverage sales experience in territory and distributor management with a proven track record
- Ability to measure and analyze key performance indicators (ROI and KPIs)
- Familiarity with Ms Office.
- Understanding of store operations
- Ability to lead and motivate a high-performance sales team
- Excellent communication skills
- Strong organizational skills with a problem-solving attitude.
- A post graduate degree in a relevant field will be an advantage.
How to apply for Regional Sales Manager at SBC
Apply online by clicking on the application button below:
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