Eat-N-Go Restaurant Limited has revolutionized the dining landscape in Africa. With its catering of well-known global quick service brands such as Domino’s Pizza, Cold Stone Creamery, and Pinkberry Gourmet Frozen Yogurt to multiple African markets, Eat-N-Go has positioned itself as the leading QSR (Quick Service Restaurant) brand in the region.
With their phenomenal service, broad menu options, and clever business models, they’ve raised the standards for how people eat out.
This post aims to uncover the whole story behind Eat-N-Go, their chain of influence throughout the flourishing world of restaurants, and what makes their clients remain so loyal to them.
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What is Eat-N-Go Restaurant Limited?
Eat-N-Go Restaurant Limited is the name behind some of the most popular quick service food brands in Africa. Founded in 2012, the company has managed to become the master franchisee for three of the biggest names in the food industry: Domino’s Pizza, Cold Stone Creamery, and Pinkberry.
Eat-N-Go’s strategy to utilize these credible brands empowers them to meet the local preferences in various ways.
At the same time, Eat-N-Go is more than a franchise operator. It is renowned for providing exceptional superior dining experiences, practicing ethical business operations, and positively impacting society through employment and eco-friendly practices.
A Pioneering Vision
Eat-N-Go’s vision has always been focused on dominating Africa which they plan to achieve by expanding their brand through various marketing strategies and online platforms.
Whether it is a pizza straight from the oven to a frozen yogurt dessert or an ice cream delicacy, Eat-N-Go will always offer utmost satisfaction, speed, and ease.
Moderate focus on local culture while abiding by international branding has helped them achieve a strong foothold in competitive reasons.
Key Brands Behind Eat-N-Go’s Achievement
A characteristic of Eat-N-Go Restaurant Limited is that it has delivered success and positive performance whilst operating an array of brands under its name.
Let’s see how various brands have made a mark for themselves.
Domino’s Pizza
As with other parts of the continent, people in Africa understand Domino’s Pizza. Among the famous icons of fast-food chains, the name has been a dominator because of their superbly baked origin pizzas and country specific toppings.
The cult allure of Eat-N-Go has also made their mark as Domino’s in Africa. Like many of their competitors, Eat-N-Go introduced region specific menu items like jollof rice pizza in Nigeria and Us southern style chicken pizza.
This diversifies the strategy of the company from a basic pizzeria to an all encompassing restaurant.
They also ensure the fastest delivery of piping hot food. Fresh food delivery meets the demands of every busy city dweller.
Cold Stone Creamery
As a special dessert, Cold Stone Creamery has put its name on a sweet indulgence of fresh, high quality ice cream mixed with rich flavors and toppings.
Cold Stone is a dessert paradise where customers can indulge in delicious chocolate and vanilla ice cream or even unique spot-on custom mixes prepared on granite stone slabs.
Eat-N-Go has found a way to always keep diners coming back by blending the use of quality ingredients and providing exceptional customer service.
The sight of a Cold Stone desert artist blending toppings into ice cream is not only eye-catching but also a life-long memory.
Pinkberry Frozen Yogurt
Pinkberry’s tagline is dessert that is both delicious and healthy. They are known for creamery tart froyo combined with fresh fruits.
Pinkberry soft serve frozen yogurt creates tasty desserts while still targeting the health conscious market.
Pinkberry has also flourished under Eat N Go’s management as a unique dessert option fulfilling a variety of niches.
The proliferation of self-serve yogurt spots around the continent shows how much of an impact this addition has made to Eat N Go’s portfolio.
What Makes Eat N Go Unique
Global Quality with Local Flavor
Eat N Go’s distinct ability stems from their ability to adapt international menus for local consumption. As a global brand Eat-N-Go understands the importance of maintaining themselves in different regions and they still cater to the local audience by incorporating flavors that appeal to them.
For example, making pizzas topped with suya (spicy skewered meat) or introducing culturally relevant frozen yogurt flavors creates emotional connections between the brand and local food culture.
Employment Opportunities
Eat-N-Go boosts the economy in Africa. The company has created thousands of jobs for cooks, delivery persons,a service crew, and managers.
Their passion for raising the career ladder is backed by robust training and psychology guiding staff towards personal and professional goals.
Emphasis on Innovation
Eat-N-Go relies heavily on technology. The online ordering at Domino’s Pizza and the integration of all the brand’s personnel in one app works for the customer’s ease of use and efficiency.
Apart from digitization, continuous internal changes with new tastes, services, and methods of interacting with the customers has helped maintain a competitive advantage among the most popular QSR.
Social Responsibility
Eat-N-Go understands its social and environmental duties. The company integrates all of its brands under a shield of ethical ingredients sourcing, sustainable energy consumption, and waste reduction.
At the same time, this strategy allows them to take part in alternate community outreach projects that reinforce their identity as a business leader as well as a socially responsible member of the industry.
Careers at Eat-N-Go Restaurant Limited
- Are you seeking for a place to start or advance in your professional life journey?
- Do you want to become a member of a group that has a strategy?
- Would you be interested in being a part of our company’s story of progress and success?
- Do you think you have something within you that could assist us in achieving our objective?
- Are you interested in finding a place where you can accomplish your professional objectives?
Visit: https://www.eatngo-africa.com/careers/
For job listing and application submission.
Contact Eat-N-Go Restaurant Limited
Contact Address
1715 Idejo Street, Off Adeola Odeku, Victoria Island.
Email: info@eatngo-africa.com
Tel: (+234) 01-2916926
Websites:
Cold Stone:
https://www.coldstonecreamery.com/home
Domino’s:
Pinkberry Nigeria:
Concluding Thoughts on Eat-N-Go Restaurant Limited
Eat-N-Go is one of the companies to watch in Africa’s food industry. They have new expansion plans which if executed will help them solidify their foothold in the QSR industry.
Furthermore, their potential is supplemented through their further advancements in technology and digital platform customer interactions. Along with these, the company’s commitment to corporate social responsibility ensures that Eat-N-Go remains a top player in the industry.
If you are hungry for a perfect pizza, ice cream, or even a tasty healthy yogurt, try Domino’s Pizza, Cold Stone Creamery, and Pinkberry.
You can always check their sites for menus or visit their restaurants nearby for some of the best meals you can ever taste.