If you have experience in journalism or creative non-fiction and have successfully transitioned to digital marketing, then this is the role for you.
You will be responsible for content strategy across our digital properties, creating a broad spectrum of material from long form brand tales and executive thought leadership articles through to short form social content and performance marketing assets.
You will also build internal teams and coach them on best practices for content.
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Quick Summary of Digital Marketing & Content Strategist (Journalism & Creative Writing) – Big Gulf Group 2026
| Company | Renaissance Africa Energy |
| Category | Job |
| Job Type | Full Time |
| Job title | Digital Marketing & Content Strategist (Journalism & Creative Writing) |
| Location | Nigeria |
| Benefits | Monthly Compensation N130,000 to N150,000. |
| Experience Required | |
| Application Deadline | 26th June, 2026 |
About Big Gulf Group
Big Gulf Group is an agile multi-sector conglomerate with a firm foot print spanning [oil & gas, construction, logistics, hotels and technology – modified as appropriate].
We are committed to innovation, operational excellence and impactful narrative. “As our brand presence grows, we’ve come to realize that great marketing is no longer just about ads, but about narratives that resonate, inform, and inspire action.
We’re looking for a Digital Marketing & Content Strategist who can combine the unique skills of journalistic discipline and creative writing flare.
This is not your average marketing job.
You will be the voice of our brand, impacting the way the world views us with data-driven content, powerful features, investigative storytelling, and clever digital marketing.
Job Role
- The ideal applicant will develop compelling tales, increase audience engagement, and transform information into high-impact content for several digital channels.
- We’re searching for a strategic storyteller who knows the relationship between journalism, digital marketing, audience psychology, data analytics, and AI-powered communication.
Responsibilities
- Analyse campaign and content performance using analytics tools to improve reach, engagement, and conversion.
- Use AI tools to support content creation, audience targeting, workflow automation, and performance optimisation.
- Conduct in-depth research for documentaries, reports, campaigns, and digital publications.
- Monitor trends, breaking conversations, and audience behaviour to create relevant and timely content.
- Research, write, and edit compelling articles, scripts, feature stories, ad copy, and campaign content.
- Develop and execute digital content and marketing strategies across social media, newsletters, websites, and search platforms.
- Manage online communities and audience interactions while maintaining brand voice and credibility.
- Create engaging brand narratives rooted in strong storytelling and audience insight.
Required Skillset (Experience with these or Similar Tools)
Writing, Research & Strategy:
- Claude
- ChatGPT
- Jasper
- Grammarly
- Google Docs
Content & Visuals:
- Midjourney
- CapCut
- Adobe Express
- Canva
Analytics & Publishing:
- Google Analytics
- HubSpot
- WordPress
- SurferSEO
- Meta Business Suite
- Adspower
Journalism & Communication:
- Strong editorial writing, interviewing, fact-checking, storytelling, and audience engagement skills.
Additional Requirements:
- Proven experience as a journalist with existing links to news websites.
- Portfolio is an added advantage.
- News articles and written samples required.
Monthly Compensation N130,000 to N150,000.
How to Apply
Interested and qualified candidates should submit their CV, Portfolio, and Writing Samples to resourcelinkintegratedservices@gmail.com
The subject line of the email should include the job title and the candidate’s name.
Note: The following format must be used in the subject line of your email: [Role Name]. This is mandatory for the application process. – [Your Name].
The deadline for applications is June 26, 2026.
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