WhatsApp & Social Media Sales Representative (Hybrid) at House of Born2fro

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Are you a sales-savvy social media expert who knows how to convert followers into paying customers? Do you live and breathe WhatsApp Business, Instagram DM sales, and customer engagement?

House of Born2fro — a leading brand in the hair, beauty, or lifestyle space — is looking for a dynamic WhatsApp & Social Media Sales Representative (Hybrid) to join their team.

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Quick Summary of WhatsApp & Social Media Sales Representative (Hybrid) at House of Born2fro

CompanyHouse of Born2fro
CategoryJob
Type(Hybrid)
Job titleWhatsApp & Social Media Sales Representative (Hybrid)
LocationHybrid – Lagos
Benefits N150,000 per month. Benefits: Monthly data stipend provided
Application DeadlineNot given

About House of Born2fro

House of Born2fro specializes in plant-powered care for all African hair types and styles. We produce a diverse range of hair treatments and repair products — from shampoos and conditioners to sprays and much more.

We are an e-commerce first business with a growing footprint across South Africa, Kenya, and Nigeria. Our mission is to help Africans embrace their natural texture and keep their hair healthy using science-backed, plant-based solutions.

We are recruiting to fill the position below:

Job Description

We are recruiting for the role of a Social Media Sales Representative (Hybrid Role) .

The Sales Representative serves as the first point of contact for customers making inquiries through:

  • WhatsApp
  • Instagram DMs
  • Facebook Messages
  • Other social media channels

Our Social Media Sales Representatives are expected to demonstrate general authority about hair care before proceeding to sell product benefits. You must be able to suggest the right products by explaining the science and sharing reviews.

A key performance indicator will be measured by how many inquiries are converted into paying customers.

Key Responsibilities

Customer Sales & Product Recommendations

  • Build trust with customers by giving smart answers to their hair-related questions and concerns.
  • Demonstrate hair authority and knowledge to make customers feel comfortable on our platform.
  • Understand customer needs through effective questioning.
  • Recommend suitable products based on hair type, style, concerns, and customer goals.
  • Explain product benefits, usage, and expected results clearly and accurately.
  • Guide customers through the purchasing process; upsell and cross-sell relevant products where appropriate.
  • Label and organize customer conversations appropriately.

Customer Service & Order Support

  • Assist customers with order placement and payment processes.
  • Follow up on pending inquiries and dormant customers.
  • Support purchasing customers by following up on their shipment status and updating them on delivery progress.

Performance Expectations

  • Achieve response time targets.
  • Meet sales conversion goals.
  • Follow established sales and customer service procedures.
  • Maintain high levels of customer satisfaction.

Working Arrangement

  • The role operates on a rotating five-day work schedule:
    • Shift A: Monday to Friday
    • Shift B: Wednesday to Sunday
  • This rotation means the successful candidate will work some weekends and have alternate weekends off.
  • Working Hours: 8:00 AM to 10:00 PM daily, with a two-hour break period.
  • The representative is expected to remain available, responsive, and actively engaged during scheduled working hours.
  • This is a hybrid role — mostly remote, but occasionally you may be required to come into the office, especially for training sessions.

Important Note on Final Recruitment

Final recruitment will be based on product knowledge.

Shortlisted candidates will be trained on general hair care and the House of Born2fro product range. At the end of the study and training session, candidates are expected to develop a strong understanding of:

  • Basic hair care education and customer guidance
  • Different African hair types and styles
  • Common hair concerns and challenges
  • Product ingredients and benefits
  • The role of each product within a healthy hair care routine
  • Recommended product combinations and treatment routines

Benefits

  • Monthly Salary: ₦150,000
  • Monthly Data Stipend provided
  • Hybrid work flexibility
  • Opportunity to grow with a Pan-African e-commerce brand

How to Apply

Interested and qualified candidates should send their CV to:

recruitment@born2fro.com

Subject Line of Email: WhatsApp & Social Media Sales Representative

Final Thoughts

If you are passionate about African hair care, love talking to people, and know how to turn social media conversations into sales, House of Born2fro wants to hear from you.


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